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Showing posts from April, 2019

5 of the Main Benefits of Using Google Analytics

Google Analytics is a free tool that allows users to track information about their website and how visitors interact with it. While there are several advantages to utilizing the system’s many features, here are five of the main benefits of using Google Analytics. See where you rank in search engines Search Engine Optimization (SEO) is essential to the success of any website. The purpose of SEO is for businesses to increase their website’s visibility to users via a web search engine. One aspect of this process includes implementing specific keywords into your site to ensure more users can find it. To help increase your site’s ranking, Google Analytics shows you which keywords have driven the most traffic to your page, so you can use them to further optimize your site. Bounce rate Google Analytics allows you to see what kind of first impression your website makes by identifying how visitors interact with it—specifically, the system notes how often a visitor clicks out of the site...

Tips for Using the Internet for Academic Research

Like anything else, using the internet for academic research takes time and patience. There are plenty of useful tools for you to use when researching your next scholarly paper. Conducting Academic Research Online Searching by Subject If you’re studying at a university, the campus library will likely catalog online information in journals by subject. If your library is lacking, there are many other websites appropriate for academic research. The best databases include: HathiTrust Digital Library : This online library has digitized and preserved thousands of important texts from library collections around the world. It has more than 10 million volumes of texts, making it one of the largest online library databases available to the public. STOR : JSTOR provides scholarly content across a wide range of disciplines. You may be able to access JSTOR if your school is already partnered with them; if not, the site has other options for individuals to peruse their archives for free o...