Scholarly Research

Google Scholar | PubMed

Google Scholar is a freely accessible web search engine that indexes the full text or metadata of scholarly literature across publishing formats and disciplines.

Online Shopping Safety Tips to Better Protect Your Identity

With constant advancements in online shopping, you can easily find everything you need with just the click of a button. However, online shopping can come with some risks, and hackers are always looking for a way to access your personal information. These online shopping safety tips will help protect your information while you’re browsing those great online sales.

Don’t save your credit card information online

Some companies allow you to save your credit card information on their site. This may seem convenient, but it makes it much easier for hackers to access your information. Reentering your credit card numbers for each new online purchase is a bit more time-consuming, but it will keep your financial information more secure and less vulnerable to hackers.

Avoid public Wi-Fi

Many businesses nowadays offer free public Wi-Fi to their patrons. While this is very convenient, users should be aware that public Wi-Fi is not as secure as private, password-protected Wi-Fi. With the right software, hackers can easily access any data you enter online, including any financial information used for online shopping. Public Wi-Fi networks will often warn users that their information isn’t protected and may be accessible to others, and it’s a warning you should always heed.

Use trusted websites

One of the most important online shopping safety tips is to only shop on trusted and secure websites. To easily recognize a secure website, look for URLs that begin with HTTPS instead of just HTTP, or simply look for the padlock symbol in the left corner of the URL bar. These indicate that the website has a secure sockets layer encryption installed, which will more effectively protect your information from cybercriminals.

Regularly check your bank statements

It’s imperative that you regularly check your bank statements to ensure that your financial information hasn’t been stolen. If you do accidentally buy something from a scam website with a credit card, call your card company to report the fraudulent charges immediately so that they can reimburse you. Additionally, by regularly reviewing bank statements, you’ll discover fraudulent charges sooner and can tell your bank to freeze your credit card.

How to Identify Credible Websites While Researching Online

The internet is a fountain of knowledge, and answers to life’s greatest questions are just a click away. It’s easy, however, to fall into the trap of fake news articles and unreliable sources. These tips will teach you how to identify credible websites, so you can find the most reliable information the internet has to offer.

Check the web domain

A good first step in identifying credible websites is to look at the URL and web domain. One of the most common domain names is .com, which indicates that the site is owned by a business or is a commercial site. These sites should be closely evaluated for reliability, as the content may be influenced by the website’s sponsors and advertisers. When searching for credible information, try looking at websites that end in .edu, .gov, or .org. Websites ending in .edu are generally affiliated with a higher education institution and often support a database of scholarly articles written by those in the field. If you’re searching for information regarding government policy or tax codes, websites ending in .gov are a good, credible source, as they’re owned by a sector of the federal government.

Check the date

Gone are the days of searching through dusty encyclopedias and browsing library shelves in the search for credible information. The internet has cut research time in half and provides millions of search result that are updated constantly. When searching for the most credible sites, be sure to check the publication date. The last thing you want is to include information that is several years old and outdated. The more recent the content was published, the more credible it’s likely to be.

Check the author’s credentials

One of the dangers of the internet is that anyone can publish content, whether they’re qualified or not. A quick search of the author’s name will usually be enough to tell you if they’re a credible source on a certain topic. If the author is a professional in their field and has written other pieces on the same topic, chances are they can be trusted. If you can’t find any information about the author—or if there is no author listed—you may want to steer clear and find a more credible source.

Upgrade your Search: Effective Internet Searching Techniques

Technology is always improving, and computers are now smarter than ever before. Thanks to these advancements, everything you’ve ever wanted to know is just a few clicks away. Internet searches can provide millions of results—but sorting through these results can be daunting. These effective Internet searching techniques will help ensure that your search is as quick and accurate as possible. 

Choose unique and specific keywords

The broader your keywords, the more likely it is that your search will produce unrelated content. For instance, if you’re looking for information about golden retrievers and you use a broad keyword like “dogs,” you’ll likely pull up results about many types of dogs, not just golden retrievers. For a more effective Internet searching technique that will provide the desired information more quickly, choose keywords that are unique and highly specific. Using very specific keywords will produce results that will more closely match your search.

Use quotation marks

Search engines are very smart, but they’re not mind readers. Sometimes search engines will pull results that they feel closely resemble your search query, such as pulling results for actors when you search for “action.” A good way to combat this is by surrounding your keyword or phrase with quotation marks. Using quotation marks will ensure that the search engine only pulls results for that keyword and not other words that may look similar. This is especially useful if you’re searching for a specific phrase, like “vice president of public relations.” Without the quotation marks, a search engine will look at each of the words in this phrase as its own keyword and may pull results that only include the word “vice president” but not “public relations.” Surrounding this phrase with quotation marks will ensure that the phrase remains intact, and your search will provide more accurate results.

Utilize advanced search options

Many search engines have advanced search options to help you narrow results even further to find exactly what you’re looking for. These advanced search options will allow you to exclude results that include specific words or phrases and can even narrow results by language or region. Additionally, these advanced search options even allow you to refine your search results to specific domain names, such as .org or .gov, which is very helpful when searching for credible sources. Websites with these types of domain names often provide more reliable information, ensuring that your results are highly credible.

6 Vital Online Research Skills That Students Need to Know

With the amount of data on the Internet, finding the exact information you need can feel impossible. But don’t let your educational research get you down. Make in-depth research easier by checking out these online research skills that students need to know.

Determine what you want to know

There’s nothing more frustrating than falling down the search results rabbit hole. To avoid this, do some preliminary thinking on exactly what you want to know. If you’re writing a paper about women’s roles in the Civil War, the search term “Civil War” will be too broad. Determine the exact niche you’re going for and tailor your search terms to it.

Conduct a preliminary search

Before you stress too much about finding the perfect keyword, try out some of the terms you just brainstormed. This way, you can get a feel for just how much and what type of information is out there. If you see billions of results from credible websites, that’s a sign your topic will have a wealth of information. If you get just a couple thousand results and none of them stick out, it may be time to switch up your tactics.

No relevant results? Change it up

If you’re coming up short on relevant results, there’s no need to fear. That just means it’s time to switch things up. Brainstorm some synonyms for your keyword, specify your results by using quotation marks, or add descriptors that broaden your original thought. With the right combinations, you’ll find useful results in no time.

Evaluate link quality before you click

Even if links pop up in the search results, they’re all not necessarily high quality. Check out the link’s domain and description to get a feel for the page’s information. Is it a lighthearted, surface-level website, or it is a well-researched, in-depth article? By scanning those indicators, you can weed out a lot of potentially irrelevant or unhelpful links.

Determine the accuracy of those pages

Once you click on the link, the real work begins. The Internet hosts a plethora of information, but not all of it is entirely accurate. Cross-reference pages with textbooks, known credible sources, and your personal knowledge to get a feel for the accuracy of the website. If an author is credited, research their qualifications. If they have a background in the subject and have published multiple pieces, their information is likely reliable.

Let one source lead to another

An underutilized but necessary method is to check the references listed on a page. Annotations or citations within the document are likely the primary sources of that website’s information. This opens up a whole new world of information. If you find a fact of interest to you, check out where the author got that information from. Investigating references is an online research skill that students need to know to make the entire searching process more lucrative.

What Students Need to Know to Find Car Insurance Online

For students, the ability to find car insurance online is incredibly convenient, as it can save you the hassle of calls or in-person visits. This is also a welcome option for students with a heavy workload. Signing up with the first company you find in your search engine isn’t always the best option, though, as you want to take the time to really consider your options. There are a few things you should be aware of as you look online for the insurance that’s right for you.

Know Your State’s Minimum Requirements

Each state has minimum requirements for your insurance policy. Whether or not you choose to meet or exceed these requirements, you’ll first need to understand the key components of insurance. 

Bodily Injury Liability

This is a third-party insurance, meaning that it doesn’t cover the insured driver’s medical expenses when they’re the party at fault. Instead, it pays the medical costs for passengers in the other vehicle. 

Property Damage Liability

This is also a third-party insurance. The difference is that this covers the damage you create on someone else’s property, such as their car, instead of the person.

Personal Injury Protection

This is what will cover injuries that you yourself have sustained, should you be at fault in the accident. Not every state requires you to carry Personal Injury Protection. Once you know your state’s minimum requirements, you can decide the type of plan you want to look for. Understanding these terms while you search will help narrow down your choices. Just because you can get away with choosing a minimal plan doesn’t mean that it’s always advisable. Choose the plan that’s best suited for your needs, as that’s what will benefit you in the long run.

Get Quotes

The ease of the internet makes receiving quotes a simple process. Before you start looking for quotes, know that you’ll have to have a few things on hand. These may include:

  • Your License
  • Your occupation
  • Your address and other personal data
  • Your driving history (Previous tickets, accidents, etc.)
  • Your car make, model, and year Your VIN (Vehicle Identification Number) 

The convenience of the internet makes it so that you don’t have to sift through site after site, inputting the same information repeatedly. Some sites will search the web for you and present the best options available.

High-Risk Drivers

If you’re considered to be a high-risk driver, it’s possible that you may be quoted higher insurance rates. There are a few things that constitute a high-risk driver, and age can be one of these. Past tickets and accidents also factor into this, so you’ll need to do some online research on the insurance plans available. You may find that you’re required to carry SR22 insurance, which is for drivers who have received DUIs or found themselves unable to pay for damages caused in an accident.

The internet is full of resources for all of your insurance needs, and it’s helpful to know how to use them. If you know what to look for in your search, you’ll find car insurance is much easier to attain then you previously thought.

What is Remarketing and How Does it Make Sales?

Conventional wisdom tells us that people hate pop up ads, but a recent survey by Hubspot proves that people just hate ads that aren’t relevant to them. They also found that 77% of people prefer to use an ad filter, rather than an ad blocker. Remarketing helps businesses find their target customers and get them to convert to a sale.

Have you ever visited a website and then started seeing ads for that website on Facebook, Twitter, and every other site you visit? That’s what remarketing is. The cookies from the site you visited tell the marketers you were there, what you looked at, and for how long. More specifically, remarketing is when advertisers track your internet usage anonymously so they can send you ads based on your activity.

The information the cookies provide make it possible to send different ads to customers based on their activity on the site. For example, if a customer puts laundry detergent in their online shopping cart, you could send an ad that offers 15% off that detergent. Another example is if a customer browses and hits a few different pages, you could send an ad for an upcoming sale. The ads incentivize both customers to come back to the site and make a purchase.

Using remarketing strategies can also lower the cost of advertising. When your ads are only sent to the people that want your goods or service, they’re more likely to click on it and buy something. Very few people buy something on their first visit to a site, but if they’re shown a few ads with some amazing offers on them, the chance that they’ll come back and buy goes up considerably.

If all of this seems like the internet is stalking you, that’s because it kind of is, but in a good way. Advertisers use remarketing so they don’t waste time bombarding you with ads for things you have zero interest in and will never buy.